On 15-16 October 2019, ISL had participated in the Business – School Partnership Programme (BSPP), a Work Experience Movement, organised by the Education Bureau. The program aims to promote the cooperation between schools and business sectors, and to lead students out of the classroom, hoping to help them understand themselves through the real workplace experience so as to meet the challenges in future.

In this programme, two secondary students from different schools came to ISL and experienced the daily operation in the marketing department. The activity started with a brief introduction about the company background, products, services and the daily tasks for the students. In these two days, they were assigned to do marketing research and gather information of events. Under the staff’s assistance, they finished the tasks and got to know more about the operation in an office.

Through this programme, ISL hopes to deepen their understanding of the industry by sharing the industry’s information. By explaining the mission, workplace challenges, entry requirements, development opportunities and promotion path, we hope to help them explore a suitable career path and gain insight into their future careers.