Microsoft Dynamics^® CRM 4.0

Microsoft Dynamics CRM 4.0 is a fully integrated customer relationship management (CRM) system. Microsoft Dynamics CRM gives you the capability to easily create and maintain a clear view of customers from first contact through purchase and post-sales. With tools to enhance your company's sales, marketing, and customer service processes --- along with native Microsoft® Office Outlook integration --- Microsoft Dynamics CRM delivers a fast, flexible, and affordable solution. Microsoft Dynamics CRM helps you drive consistent and measurable improvement in everyday business processes.

MARKETING: A clearer view of customers and more informed marketing investments
	Segment customer lists into distinct benefit groups and then market to one or more of the identified segments using a workflow-driven model. With Microsoft Dynamics CRM, your marketing professionals can leverage tools for: - customer segmentation - campaign planning and execution - data extraction and cleansing - analytics and reporting - marketing/sales collaboration tools - information sharing portals
The functionality outlined in the above diagram showcases the Microsoft Dynamics CRM capabilities that help organizations effectively manage their campaign lifecycle and optimize their marketing mix.
SALES: Get more leads and close more business
	Access a complete view of customer data online or offline, and leverage tools that enable your sales professionals to get real-time access to leads, identify cross-sell and up-sell opportunities, and close more deals, faster. Microsoft Dynamics CRM provides: - lead and opportunity management - account and contact management - territory management - forecasting and sales analytics - offline and mobile device access - quick access to products, pricing, and quotes
The functionality outlined in the above diagram showcases the Microsoft Dynamics CRM capabilities that help organizations effectively manage their sales lifecycle and improve close rates.
CUSTOMER SERVICE : Provide more value to customers
	Respond faster to customer service issues and empower your service organization to anticipate, address and deliver consistent, efficient customer care that contributes to long-term business profitability. Microsoft Dynamics CRM provides functionality for: - account and contact management - case and interaction management - product and contract management - knowledge-base management - service scheduling - workflow across teams and groups - service reporting and analytics
The functionality outlined in the above diagram showcases the Microsoft Dynamics CRM capabilities that help organizations provide consistent, effective service that improves the customer experience.