Radica Coffee Friday

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Long time no see, how are you? Radica and CDC Software are cordially invited you to join a Coffee Friday on Nov. 19, hope to see you in this happy Friday afternoon.

Smart Tips for Membership Acquisition and Retention via Email

Winkie Shuen, General Manager, Radica Systems Limited

In times of robust economic growth, marketing professionals need to work harder and smarter to seize opportunities to win against the fierce competitors. Being more effective in developing clever membership programs to help identify target segments for relevant, frequent and measurable communication campaigns is the key to succeed. Come to learn the 5 smart tips on how you may lead a highly-efficient eMarketing program from membership acquisition to retention, as well as to learn from 3 successful case studies from Jshoppers, Barbie and a global luxury brand; you shouldn’t miss our upcoming eMarketer Coffee Break. Click here to secure your seat now.

Radica Systems Limited is a leading intelligent e-Marketing software company based in Hong Kong. Radica e-Marketing software is widely used by the best-in-class companies, including Fortune Global 500, listed companies and SMEs, and deployed in different countries.

Turn on Membership Management to grip Customer Loyalty

Ms. Vanessa Chin, Principal Consultant, CDC Software

After developing good strategies and the most effective channels on membership acquisition and retention, you may want to further learn how to facilitate communications between card members via a user-friendly and effective e-platform while minimizing the administrative workload of your marketing staff. Keep track with loyalty points, gift vouchers and expiry dates effectively and further up-sell and cross-sell your target audience via different channels e.g. social media (facebook, twitter, LinkIn etc). We will share with you the successful story of Harvey Nichols – a well-known department chain store in UK.

CDC Software (NASDAQ: CDCS), The Customer-Driven CompanyTM, is a hybrid enterprise software provider of on-premise and cloud deployments.

Date :	19/11/2010 (Friday)
Time :	4:30p.m. - 6:00p.m. (registration start at 4:15p.m.)

Venue :	Munch Restaurant 1/F, One Knutsford, No. 1 Knutsford Terrace, Tsim Sha Tsui, Kowloon

Fee :	By Invitation Only
Language :	Cantonese with English PowerPoint

Enquiry :	Ms. Heidy Wan (Tel.: 31887421, heidy.wan@radicasys.com) Ms. Emily Cheung (Tel.31887420, emily.cheung@radicasys.com)

Organizers:

Radica Systems Limited | Hong Kong • Beijing • Shanghai • Guangzhou • Singapore • Melbourne
w: http://www.radicasys.com | a: Unit 611-612, 6/F, Lakeside 2, No.10 Science Park West Avenue, Hong Kong Science Park